01:31:07 Fernando D'Andrea: I cannot hear well, anyone else with the same problem? 01:31:14 Ahmed Rageh: voice is not clear 01:31:15 shariworthington: I’m having trouble hearing Richard, too 01:31:17 Gerard Martorell: Yep! 01:31:18 vcrittenden: I'm having the same problem 01:31:20 Gerard Martorell: Same problem 01:31:25 User: yep 01:31:27 Zhibiao Zhang: same problem with me 01:31:28 Karla Corres: Same 01:31:29 NASSER AL-QAHTANI: same here 01:31:55 Vincent Pascal: Me as well 01:34:29 Karla Corres: Me too 01:53:26 Jonathan Deacon University of South Wales: Question/comment: do we need to take care with 'pivot' as this really is part of the effectuation perspective... and work that Carson and Gilmore did before Sarasvathey… 'pivot' is everywhere at the moment and yet again it could be stolen from EM and found elsewhere... 01:54:02 David Hansen: pivot is mostly associated with lean startup 01:54:47 Carlos osorio: congrats for the presentation. esports has a big spectrum of activities, besides game developed, such as events organisers. do you think that the result may change on this environments? 01:54:50 Rosalind Jones: agreed David and JD pivot came up in silicon valley research and EMICO with Mari Suoranta 01:55:16 Audrey: its flexible marketing - responding to environmental and market changes 01:55:34 Rosalind Jones: redefine- Fabian great idea and those that play the games 01:56:45 shariworthington: There is a rapidly growing base of academic research on “pivoting” but it’s called “business model innovation.” 01:58:07 David Hansen: one of my students used this graphic in thinking about how he might get into esports, could also be used for answering Fabian's question https://i1.wp.com/esporthow.com/wp-content/uploads/2020/01/1_k9jdA1Kfsrwq1gELh66eMA-1.png?resize=1024%2C579&ssl=1 01:58:42 KayeNightingale: 'pivot tables' in Excel and 'power pivot' were introduced to Excel to mean having the ability to be flexible with the data and to experiment with the data To pivot is a much-used term in data analytics 01:59:37 Fabian Eggers: Thanks Dave, good graphic! 01:59:41 Jonathan Deacon University of South Wales: which is why it probably came up in the work in silicon valley... 02:00:31 KayeNightingale: 'pivot tables' and 'power pivot' in Excel is also used to enable someone to be able to 'find' what they didn't know they were really looking for, so to pivot the data is to explore with the intent to discover what might be there and to then react accordingly. 02:00:40 Sally: pivot in netball allows for a change of direction so there could be an effect on marketing strategy 02:00:50 shariworthington: Pivoting is definitely a big thing in tech. 02:01:11 drpatts: Richard: Lots of potential to develop a big an fruitful Research Agenda in ESports and EM mate!! 02:01:16 Fernando D'Andrea: gonna have to join another meeting, will be back later. :) 02:01:28 David Hansen: define pivot within research to provide context 02:01:47 shariworthington: Interestingly, business pivoting is more discussed by practitioners than by academics. But we’re catching up. :-) 02:02:09 Jonathan Deacon University of South Wales: agree with Shari... 02:02:10 David Hansen: that goes for any term that is widely used throughout many contexts and is important to the research 02:02:48 shariworthington: I just submitted a new paper on the dimensions of pivoting aka business model innovation. 02:03:27 vcrittenden: Lots of breaking up 02:03:47 Prof. Zubin Sethna: carlos please write your question...... 02:03:49 Prof. Zubin Sethna: thanks 02:03:55 Jonathan Deacon University of South Wales: Context is everything... 02:04:41 Rosalind Jones: brilliant comments thank you everyone! Shari it would be great to see your paper when its published 02:04:58 shariworthington: Happy to share, Roz. 02:22:17 Prof. Zubin Sethna: Gerard - you're next! 02:22:49 Gerard Martorell: OK 02:24:34 Rosalind Jones: really great presentation Bronagh- great PhD design. 02:26:27 Gerard Martorell: https://www.ruritage.eu 02:27:28 Andrea Reid: thanks Gerard really appreciate that idea 02:27:30 shariworthington: Lots of virtual tours: https://www.travelandleisure.com/attractions/museums-galleries/museums-with-virtual-tours?fbclid=IwAR1t-W-ulpBTv2y_eNDHR6i-Zff_tDDWCE1_GIceYau-R-mq82DcJerWc5A 02:27:43 Professor Nnamdi Madichie: Good point Prof Zubin see this 02:27:45 Professor Nnamdi Madichie: https://www.museumnext.com/article/minecrafting-the-museum/ 02:28:07 Jonathan Deacon University of South Wales: great point Zubin - many galleries have been able to show 'all' of their collection... not just what they had room for or are 'fashionable' at the moment. 02:31:02 Jonathan Deacon University of South Wales: Interesting paper in the Annuls of Tourism recently by Shephard et. al, that explored the 'emotive' of the tourist gaze and how we each have a different gaze - enhanced by proximity... so maybe the online tour does miss something afterall... 02:31:33 Rosalind Jones: wow that's interesting Jonathan 02:31:36 Jonathan Deacon University of South Wales: Context is everything! 02:31:50 David Hansen: yes it is 02:31:53 Audrey: thanks for all the great comments - and well done Bronagh! 02:32:03 Jonathan Deacon University of South Wales: Indeed well done 02:32:37 Prof. Zubin Sethna: yep Jonathan - i'm sure that the online tour misses things. Nothing will replace face-to-face, in-person... 02:32:44 Andrea Reid: great thought Jonathan thanks so much everyone well done Bronagh 👌 02:33:35 Gerard Martorell: puy du fou 02:33:48 Rosalind Jones: interesting.... 02:34:30 jhill’s iPad: Good structure Bronagh. Enjoy the fieldwork and let it take you where it will. Don’t over structure, the richness of the data is in the journey. Remember the old maxim that the general resides in the particular. 02:36:02 Bronagh Magee: Thank you all for your lovely comments :-) 02:36:28 Audrey: Thanks Jimmy - that's a useful and very relevant comment.. 02:45:24 drpatts: Hot off the press today in the Economist - https://www.economist.com/briefing/2020/08/08/covid-19-could-push-some-universities-over-the-brink 02:48:03 shariworthington: I’d love to know this group’s thoughts on the marketing study that’s causing lots of discussion about which schools are predicted to thrive vs survive vs struggle vs perish due to the COVID push. https://www.businessinsider.com/scott-galloway-colleges-must-cut-costs-to-survive-covid-2020-7 02:49:57 vcrittenden: I thought it was an interesting and provocative way to think about the future. His data was a bit messed up (Scott Crowley called this out on a LinkedIn or Twitter post), but definitely food-for-thought and, unfortunately, probably threads of our future reality. 02:50:18 Jonathan Deacon University of South Wales: As comrade Lenin once said: sometimes it takes 10 years to move three weeks... and sometimes it takes three weeks to move 10 years! 02:51:11 Jonathan Deacon University of South Wales: really interesting view Gerard.. 02:51:12 shariworthington: Definitely timely research. Thank you 02:51:50 Jonathan Deacon University of South Wales: I guess again: context is everything... 02:52:08 vcrittenden: The Journal of Marketing Education has a #pandemicpedagogy special issue - manuscript submission due date is not until June 2021 02:52:38 vcrittenden: Note: my earlier comment was in response to Shari 02:52:53 vcrittenden: and the Galloway piece 02:53:08 Prof. Zubin Sethna: sorry folks....my screen froze right at the end! 02:53:24 Maria Kanwal: prompt study and yes context matters. 02:54:16 shariworthington: Tx Victoria. I knew there was a lot of discussion about his methodology. Lots of room for disagreement but also a bit of a wakeup call. 02:54:38 Jonathan Deacon University of South Wales: Again - it's the power of 'who's in the room' the collective peer learning / serendipity... 02:54:51 Aodheen McCartan: And not just the education aspect Gerard, there is the importance of the social aspect to students - how much of the university experience is social and can that be replicated online? 02:55:03 vcrittenden: Apparently he did not search university names accurately. 02:55:04 Aodheen McCartan: Thanks Gerard, that was so interesting! 02:55:57 Maria Kanwal: professors as well as the students readiness for going online 02:56:02 David Hansen: there is also the community response 02:56:03 Elzo Aranha: Congratulations Gerard ! Your research open way to investigate the paths of changes towards the entrepreneurial university. 02:56:14 shariworthington: Good point re student experience, Aodheen. At our school grads are all online for the fall but undergrads were given the option. 80% of undergrads chose to come back for face to face even with known restrictions related to distancing, masks, mandatory testing, etc. 02:56:17 vcrittenden: I went to a small, private college for undergrad. It announced no F2F last week. I think it will go under. 02:56:19 David Hansen: some will sue to prevent students from coming to town 02:56:44 Jonathan Deacon University of South Wales: The reality here in the Uk is that going on line costs more than most institutions think... so not the answer to all the problems... 02:56:51 Aodheen McCartan: @Shari... very interesting indeed! 02:57:25 vcrittenden: I've heard that the UMass-Amherst local community is up-in-arms because the university is going online but allowing students to live in the dorms. 02:58:26 shariworthington: That’s an interesting mix, Victoria. Was it because the faculty objected to all that face to face? 02:58:32 Rosalind Jones: ah community impact-we have the same reaction in tourism destination communities 02:59:18 vcrittenden: Our colleges and universities make considerable revenue on room and board. 02:59:24 David Hansen: Zubin is turning into a dalek again 02:59:29 vcrittenden: yep 02:59:51 Fabian Eggers: :-) 03:00:48 Prof. Zubin Sethna: sorry folks......my connection here is 'unstable' 03:00:54 David Hansen: this is the time to rethink higher ed entirely 03:01:12 shariworthington: Good point, David. Pivot time! 03:01:40 vcrittenden: Nice to see everyone. I have a 2pm Zoom meeting. Thanks for doing this conference! 03:01:45 vcrittenden: Stay safe, all! 03:01:55 Prof. Zubin Sethna: thanks Vicky.....see you soon! 03:02:03 Rosalind Jones: thanks Vicki! 03:02:58 drpatts: Are we being hacked?? Sound is "daleky" for more of us speaking than just Zubin!! 03:03:55 shariworthington: Zubin’s unstable audio may be affecting other speakers. 03:04:23 Prof. Zubin Sethna: Yep Dave.....modular learning, over a period of time, not necessarily fixed for 3 years.... 03:04:40 Audrey: Good to see you all and great to hear all you enthusiastic researchers/teachers. I have to go now to another call.. Hope to see you all in person after Covid.. 03:04:56 Jonathan Deacon University of South Wales: good views Dave 03:04:59 Rosalind Jones: lovely to see you! 03:05:03 Prof. Zubin Sethna: Thanks Audrey!! see you soon. 03:05:16 Bronagh Magee: See you Audrey! 03:05:55 Jonathan Deacon University of South Wales: I too have to jump to another task... great to see everyone and take care all. Bye from Wales. 03:06:00 KayeNightingale: Thank you to everyone!